Newark, NJ

Girl Starter Live

Friday | June 16th, 12pm - 5pm

Saturday | June 17th, 10am - 2pm


New Jersey Institute of Technology

154 Summit Street
Newark, New Jersey, 07102


*attendance is free!


Live Interview Auditions: Girl Starter Now Casting Season Two

The Cast It Center: Get Cast for Season Two of Girl Starter: The TV Series:

Friday, June 16thsignups start at noon

June 17th signups start at 10 am

Following the success of our first season of Girl Starter on TLC, Girl Starter is casting the next class of young women for Season Two!

** No prior business experience required! No preparation required!

On site:  Record a one-minute video at Girl Starter Live and tell us why you are a candidate for the next season of Girl Starter.

Seeking entrepreneurial young women age 18 -24.

** Live Streaming all day from the Power Center powered by Staples: the Girl Starter Live Speaker Series featuring interactive workshops, panels with surprise guest stars, and networking with the speakers and the girls of season one of Girl Starter.


The Girl Starter LIVE Speaker Series presented by Staples

Friday, June 16th, 2017                                                           Saturday, June 17, 2017

12:30 - 1:15 pm: Welcome Remarks + Keynote

Getting it Right 101 with Marjorie Perry

1:30 -2:15 pm: The Power On Series:   Live Stream

#LocalFocus: Panel on Local Newark Support for Businesses

Aisha Glover | Acting President and CEO of Newark Community Economic Development Corporation (CEDC)

Judith Sheft | AVP of Technology and Enterprise Development at NJIT and NJII

Melissa Jackson | Rutgers University

Keith Dent | Rising Tide Capital

2:30-3:15 pm: The Power On Series:  AT&T Live Stream

Funding Women Led-Ventures: The Dark Arts of Funding

Kathleen Coviello | Moderator

Rachel Braun Scherl | VC Girl Starter Advisor

John Ason | VC

Steve Gomez | Greater Newark Enterprise Corporation

3:30-4:15 pm: See It To Start It: Live Stream

#Girlbosses: Newark / NJ Women Entrepreneurs

Taylor Wallace | Founder and CEO of FYBS - Cohort member of Fownders

Rebecca Lima | CEO of Ment - Cohort member of Fownders

Kayla Jackson | Co-Founder and COO of Pedul - Member of IDT Ventures

Tara Williams Harrington – Bricks 4 Kids

*Moderated by Susan Scherreik Hynes | Seton Hall University Entrepreneurship Programs*

4:30-5 pmThe Power Circle: Hosted by Girl Starter:

Girl Starter’s own, #fun, GAMIFIED NETWORKING

All invited

*** Participants, please bring 5 business cards!***

(we can also supply 5 blank cards, if you need them)

10:15-10:30 am: The Power On Series:

The Power of Perception

The Impact of Social Media on your Startup Success

Lindsay Holmes | Useable Tech

Interviewed by Lola Faleti | Girl Starter: Season One

10:45-11:15 am: See It To Start It:

#Girl Starters/NJ: Teen Founders of NYOTA Magazine

Carol and Niara Wright

Interviewed by Lola Faleti | Girl Starter: Season One

11:30 am-12:15 pm: See It To Start It: Live Stream

#Girl Starters: The Men Weigh In

*Moderated by Linda Wellbrock |Founder Leading Women Entrepreneurs*

Medinafounder =space

Brian Ragone

Alfred Blake | Rutgers University

12:30-1 pm: The Power On Series: Live Stream

Exactly What to Say for Influence and Impact

Keynote: Phil M Jones

1:15: The Power On Series: Live Stream

Pitch Perfect: The Elevator Pitch perfected

Expert: Anthony Frazier

Lola Faleti, Girl Starter Season One

Facilitated by Phil Jones and Dani Davis

In addition to auditions, the days’ events will include:

Walk through the 6 Steps of Early Phase Business Building –

the Start It Program, in the Start It Center

Shop for a good cause in the Vera Bradley Summer Fun Shop, featuring the bags designed on the show, Girl Starter, with all proceeds going to the

Vera Bradley Breast Cancer Foundation

Hang with beauty and fashion influencers in the Girls’ Lounge

sample giveaways and connect

Take fun photos and get tips on securing your own business in the AT&T pavilion.

Explore your inner adventurer in the U.S. Air Force’s interactive Center.



The Start it Center:  Powered by Staples:

An interactive walkthrough Girl Starter’s own 6 Steps of Business Building: The Start It Series.

Come have fun, and ignite your Starter Spirit.

For more on the Start It Series, go to It Series.


The Enterprise Development Center (EDC) will host the Girl Starter Tour as it makes its way across 10 cities on the East Coast. The EDC, located on the campus of NJIT in Newark, is a cooperative and resourceful ecosystem for startups and small-businesses. From finding the right working space and attracting investment capital, to building staff and developing effective business plans and marketing strategies, the EDC supports companies as they work to become profitable businesses and dynamic participants in the economic life of New Jersey and the nation. The EDC is also part of the New Jersey Innovation Institute (NJII), an NJIT corporation that applies the entrepreneurial and technical resources of the state’s science and technology university to challenges identified by industry cluster partners.


The Girl Starter Tour will be situated on NJIT’s Lot 5 replete with a tent, pop-up shop, live casting area and speaker stage where Newark’s foremost entrepreneurs, academic leaders, innovators and technologists will discuss entrepreneurship.


Judith Sheft, NJIT/NJII associate vice president of technology and enterprise development, will be speaking on the #LocalFocus Panel of Newark Support for Businesses alongside the Newark Community Economic Development Corporation (CEDC) and Rutgers’ Black and Latino Tech Initiative.


Marjorie Perry, president and CEO of MZM Construction, EDC client-company, and NJIT board of overseer, will make the keynote address. Perry is one of New Jersey’s leading innovators, public speakers, and role models for women and minorities in business.  A self-made entrepreneur that has led and sustained a multimillion dollar construction company for 24 years has made Perry a coveted inspirational speaker and writer, motivating people with the message that, “You, too, can do it!


** Free parking will be provided in the NJIT parking deck located on 154 Summit Street. For directions to NJIT, visit:


To register, visit and for more information.

Contact: Sara Schwartz:


Staples: Presenting the Power Center

Vera Bradley: The Pop Up Shop

The Girls Lounge:  Hang out and Network in style

The US Air Force: What do you aim to do?

AT&T: Business and Wireless Services